Share This Article

FORD DESIGNERS AND EQUAL RIGHTS
Ford’s family car illuminates the HRC symbol

This article is from our archives and has not been updated and integrated with our "new" site yet... Even so, it's still awesome - so keep reading!

Published on Mon, Apr 1, 2013

By: The LACar Editorial Staff

Human_Rights_Coalition_red_image
Designers embedded the HRC symbol into the new Taurus

April 1, 2013—In a marketing coup for Ford, members of its North American design studio revealed that the 2013 Taurus is fitted with taillights supporting the Human Rights Campaign (HRC). The HRC equality symbol came into the limelight during the U.S. Supreme Court hearings last week, but Ford designers wanted to show their support early on by using the HRC symbol in the makeover of its quintessential family car. How times have changed. Readers may recall that Ford was once the subject of a threatened boycott by the Mississippi-based American Family Association because the automaker extended partnership benefits to gay employees and advertised in gay publications. That was back in 2005. In the words of Bob Dylan, the times, they are a-changing.

2013 Ford Taurus SHO
Ford\'s designers wanted to show their support

You Might Also Like These Articles:

blue truck driving down country road

10 Smart Tips for Finding Safe and Legal Truck Parking

Nadine Sachiko Hsu

NADINE SACHIKO HSU DRIFTS THE ROAD LESS TRAVELED

top down view of vehicles in lot

Why Shipping Your Car Can Save You Time and Money

image of tech and cars

Speed Up Workflows with Smarter Auto Repair Tools

Cruising J-Town exhibit

CRUISING J-TOWN: BEHIND THE WHEEL OF THE NIKKEI CAR CULTURE