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Gold Rush is Back on Select 2021 Dodge Challenger Models

Published on Sun, Dec 6, 2020

By: The LACar Editorial Staff

Gold Rush – the fan-favorite exterior color – is making a return to the 2021 Dodge Challenger line.

They say that gold never goes out of style. The folks at Dodge seem to embrace that.

The exclusive Gold Rush color returns to the 2021 Dodge Challenger on select models. The exterior color was first introduced on the Challenger 50th Anniversary Limited Edition. Now, it will be available on Challenger T/A, T/A 392, SRT Hellcat and SRT Hellcat Redeye models. SRT models in Gold Rush require the Satin Black hand-painted hood, roof and decklid.

2021 Dodge Challenger SRT Hellcat Widebody shown in Gold Rush exterior paint color.
2021 Dodge Challenger SRT Hellcat Widebody shown in Gold Rush exterior paint color.

“Dodge offers a wide variety of performance models and powertrains, but we also have the same mindset when it comes to our extensive exterior color options," said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. “By bringing back Gold Rush to a few of our 2021 Challenger models, we’re giving our enthusiasts yet another option to make their muscle car even more unique.”

Gold Rush joins the slew of exciting Dodge color choices with a heritage-inspired palette that includes Frostbite, Hellraisin, Sinamon Stick, TorRed, F8 Green and Go Mango, on the 2021 Dodge Challenger.

2021 Dodge Challenger T/A shown in Gold Rush exterior paint color.
2021 Dodge Challenger T/A shown in Gold Rush exterior paint color.

Gold Rush joins the list of new options for Challenger in 2021, which include:

  • Challenger R/T Scat Pack Shaker and T/A 392 now available with the Widebody Package, offering a combination of unique heritage appointments and improved performance with wider wheels and tires
  • 20-inch wheels now standard on Challenger GT AWD, available on SXT AWD
  • SRT branding on high-performance Brembo brakes on Challenger SRT Hellcat and SRT Hellcat Redeye, available on Scat Pack

Dealer orders for the 2021 Dodge Challenger are now open with initial deliveries to Dodge//SRT dealerships scheduled to begin in early 2021.

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